FAQs

Frequently Asked Question

1) How do I measure the success of a digital marketing campaign?

The success of a digital marketing campaign can be measured using key performance indicators (KPIs) such as website traffic, conversion rate, lead generation, return on investment (ROI), and engagement metrics (likes, shares, comments). Tools like Google Analytics, Google Search Console, and Meta Ads Manager provide in-depth data on how your campaigns are performing. At Prometheus TechMark, we create detailed monthly reports to track results and ensure your marketing budget delivers maximum ROI.

2) How is digital marketing different from traditional marketing?

Digital marketing focuses on promoting your business online through platforms like Google, social media, email marketing, and websites, whereas traditional marketing uses offline channels like print ads, TV, and billboards. The biggest advantage of digital marketing is measurability and targeted reach — you can track exactly how many people saw your ad, clicked on it, and became customers. It’s cost-effective, faster, and ideal for small businesses looking for measurable growth.

3) How much does digital marketing cost for small businesses in India?

The cost of digital marketing in India for small businesses varies based on the services you choose. SEO services may start from ₹8,000–₹20,000 per month, while PPC advertising budgets can range from ₹10,000 upwards, depending on your goals and industry competition. Social media marketing typically starts from ₹7,000–₹15,000 monthly. At Prometheus TechMark, we offer custom digital marketing packages designed to fit your budget and growth goals.

4) How long does it take to see SEO results?

SEO is a long-term growth strategy. Depending on your industry, competition, and website quality, it usually takes 3 to 6 months to see noticeable improvements in rankings and traffic. For competitive keywords, it may take longer. Consistency in content creation, link building, and technical SEO is key. At Prometheus TechMark, we use proven local and national SEO strategies to help your website rank faster without compromising on quality.

5) Can SEO help my local business get more customers?

Yes, local SEO is one of the best ways to increase foot traffic and calls for local businesses. By optimizing your Google Business Profile (GBP), adding local keywords, and building positive customer reviews, you can appear in Google Maps and local search results when potential customers search for services near them. Prometheus TechMark specializes in local SEO for businesses in Haldwani, Uttarakhand, and across India.

6) How much does a business website cost in India?

The cost of a business website in India depends on its features, design complexity, and functionality. A basic informational website can cost between ₹8,000–₹20,000, while an eCommerce website may range from ₹25,000 to ₹80,000 or more. Factors like mobile optimization, speed, SEO-readiness, and custom design can influence the price. At Prometheus TechMark, we create affordable, high-performing websites tailored to your brand.

7) How do I make my website mobile-friendly and fast-loading?

To make your website mobile-friendly and fast-loading, use a responsive design that automatically adjusts to different screen sizes, compress images, enable browser caching, and use a fast hosting service. Optimizing your site’s code and minimizing unnecessary plugins also helps. At Prometheus TechMark, we build websites that are mobile-first, SEO-ready, and optimized for speed to ensure the best user experience.

8) Why should I hire a digital marketing agency instead of doing it myself?

Hiring a digital marketing agency like Prometheus TechMark gives you access to expertise, advanced tools, and proven strategies that save time and deliver faster results. While DIY marketing can work, it often lacks the data analysis, campaign optimization, and industry insights needed for maximum impact. An agency can help you scale faster while you focus on running your business.

9) How do I rank my Google Business Profile higher in Google Maps?

To rank higher on Google Maps, you should:
1. Fully optimize your Google Business Profile with accurate business details.

2. Add high-quality photos and regular updates.

3. Encourage customers to leave positive reviews.

4. Use relevant local keywords in your description.

5. Keep your Name, Address, and Phone (NAP) consistent across all platforms. At Prometheus TechMark, we use proven GBP optimization and local SEO strategies to improve your Maps ranking.

10) Which is better for my business: Google Ads or Facebook (Meta) Ads?

Both platforms have strengths.

1. Google Ads targets users actively searching for your product/service, making it ideal for high-intent leads.

2. Facebook (Meta) Ads is better for brand awareness, remarketing, and visually engaging promotions. The best choice depends on your goals, industry, and audience. Many businesses benefit from a combination of both, and at Prometheus TechMark, we design cross-platform ad campaigns for maximum ROI.